Viacom runs ads after Pattison refuses to run such ‘porn’

Interim Staff

Editor’s Note: There are graphic descriptions of sexual content in this story.

Health Canada and a handful of AIDS groups are running a new national HIV ad campaign targeting homosexual men, which features graphic black-and-white photographs of men apparently engaging in sexual acts.

The ads contain slogans such, “He came inside me,” “I came inside him” and “He likes it raw.” The phrase, “Think again” is being used to try to convince sexually active homosexuals to use condoms. The pornographic photographs are explicit and make no effort to spare the viewer the details of the sex acts.

They are being run by Viacom Outdoor on billboards across the country. The giant Viacom corporation, which has been attempting to launch a gay U.S. cable TV channel, is known for posting increasingly explicit sexual billboard and bus shelter ads on its numerous venues across Canada.

Health Canada spokesman Aggie Adamczyk denied that the ads were from Health Canada and told that AIDS Vancouver had sponsored them using funding from Health Canada. The funding included at least $450,000 over three years. Adamczyk defended the decision to fund AIDS Vancouver and cited HIV/AIDS statistics that showed an increase in infections. She added that it was up to the individual funding recipients to decide what the money was used for.

However, the statistics were released the week the advertising campaign was announced. Such multi-million-dollar campaigns are planned months in advance.

When asked why Canadian taxpayers should be paying for pornographic advertising that encourages more men to engage in risky sexual activity, Adamczyk said the idea that the ads were pornographic was a matter of “perception.” She praised them for their ability to target homosexual men, saying that they had been developed from a similar set of ads in San Francisco.

The CBC has supported the ads in an article chastizing Pattison Outdoor, another billboard advertising company, for refusing to run them. Pattison Outdoor, owned by Vancouver businessman Jim Pattison, said, “The messages and the visuals are inappropriate for our environment.”

The CBC article complained that not only had Pattison Outdoor dared to refuse the ads, it accused Pattison of foisting upon the country his “conservative political and religious views.”

CBCWatch, a website that monitors the CBC’s leftist, pro-homosexual and pro-abortion bias, said that in chastising Pattison, the CBC is ignoring the “broader community” in Canada, which is sure to be offended by such explicit homosexual material in public spaces. “CBC ignores the broader community that will be forced to view the ads. Community standards in advertising are not merely a reflection of local whims or fluctuating group standards.”

The website also said that, “It is hard enough for parents to explain regular television images to kids without getting questions like, ‘What did he come inside him, Daddy?’ or ‘What are they doing on that billboard?'”

Critics of HIV/AIDS prevention campaigns have argued for years that such government-funded campaigns are frequently used to promote acceptance of homosexuality and to desensitize the public to homosexual behaviour and culture, including a disproportionate interest in pornography.

– With files from LifeSite Daily News